Why Nours

Italian Craft. Universal Confidence.

At Nours, we believe self-care should be simple, effective, and inclusive. Whether you’re prepping for a night out or winding down at home, your grooming ritual should feel empowering — not complicated.

Born from a desire to elevate everyday waxing, our products are crafted in Italy using premium ingredients and modern design sensibilities. From our unisex wax beads to our professional-grade warmers and precision tools, every item is built to deliver salon-quality results with ease.

OUR MISSION

To empower every individual — regardless of gender — with professional-quality grooming tools that are effective, inclusive, and beautifully made in Italy.

OUR GOALS

  • Champion inclusivity in the grooming space, with unisex-focused products and messaging
  • Expand access to salon-quality waxing for both personal and commercial use
  • Maintain high standards of quality and safety through responsible Italian manufacturing
  • Educate and support customers with clear guidance and responsive service
  • Reduce waste and packaging where possible as we grow sustainably













OUR VISION

To redefine body care by making premium waxing accessible, stylish, and welcoming for everyone — from home users to salon pros around the world.

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